Daan Groot
A real system thinker, Daan acts as a ‘spider in the web’. Founded Nature^Squared in 2012 together with Erwin, because he is convinced that nature restoration is part of the solution for almost all of the major challenges we are currently facing: climate change, inequality, health, and migration.
Daan regularly acts as moderator/facilitator and workshop leader. He was acknowledged as one of the most influential sustainability professionals of The Netherlands, being included on the Sustainable 100, as well as on the Food100 (2017), Young Sustainable 100 (2018, 2017, 2014), and was nominated for the VHG Green Award on Sustainable Tuesday on behalf of Nature^Squared. Daan is professor ‘Innovative Entrepreneurship in Rural Areas’ at the HAS University of Applied Sciences since 2017 and together with Erwin, he published the book ‘Earning a good living with Nature’ (only in Dutch). Daan graduated cum laude as a political scientist with a specialization on International Relations and started his first job at Deloitte (2005-2009).
Contact me NowErwin van Woudenberg
Always focused on action, Erwin makes a living while improving the world. Erwin is founder and co-owner of Nature^Squared. Erwin’s mission is the creation of products with a positive impact on planet Earth. Erwin cannot think within borders (according to Erwin himself) and thus comes up with unconventional solutions that inspire action, especially within agriculture and within the connection between biodiversity and supply chains. Erwin likes challenges and is creative and also director of his company Sterkur, that manufactures physiotherapeutic products with a positive impact on the planet. Erwin is also appointed professor ‘Innovative Entrepreneurship in Rural Areas’ at the HAS University of Applied Sciences.
Contact me NowIris Visser
Analyst and connector. Iris works on achieving a just and inclusive world and views sustainable agriculture as the crucial link. After her degree on Social Geography (University of Copenhagen), she started working at Nature^Squared. As befits a true geographer, she easily switches between different scale levels and knows how to combine economic, environmental and social questions. Iris brings valuable international experience and mainly works on delivering projects for our corporate clients, with a specific focus on the transformation of supply chains.
Contact me NowLotte Van Helden
Both striker and flying keep. After performing an impressive internship, Lotte was asked to join Nature^Squared and now combines her master's degree Water Management (University of Utrecht) with working parttime at Nature^Squared to commit her organizational and analytical talents to a greener world. Lotte is not just a scoring striker at field hockey, in the office, she is a team player who gives the finishing touch to score with a project.
Contact me NowPieter Post
Likes to get things done and dares to dream. Pieter is an all-round project manager and driven to generate tangible results in his role as lead on Sustainable Agriculture. Passionate about radically sustainable solutions, Pieter strives to make a systemic change with his work. Key to his working style is stakeholder engagement and collaboration. Due to his earlier experience at start-ups Pieter is ready to bring fresh ideas and solutions to agriculture.
Contact me NowJennie Zhou
Joyful and energetic. Jennie is open-minded, eager to learn, and does not shy away from a challenge. She is educated in International Accounting at the Jiangxi University and she is currently following her master's degree in Business Administration at the University of Amsterdam. She used her analytical skills among others as a chief accountant in a Chinese law firm for two years. At Nature^Squared, she works on the development of "Accounting for a Better Planet": a natural capital framework for SMEs to measure impacts and dependencies and steer towards positive change.
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