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ABOUT US

Nature^Squared is committed to creating a truly sustainable Planet Earth on which people, companies, and societies prosper. According to us, nature is the starting point to reach that goal and biodiversity is the engine behind a planet that can provide for our needs.

OUR STORY

Nature^Squared is guided by the idea that the way we look at nature is fundamentally wrong. Nature is often seen as an expense and cost-base. The idea that a choice should be made between nature and economy prevails. We believe that nature is essential for us, humans, and that our ecosystems represent a tremendous wealth, both  ecologically and economically.

We have summarised our vision of the value of nature in a short video.

10-2012
The idea arises

The idea for Nature^Squared arises

02-2013
Jump into the deep end

Nature^Squared is officially established

07-2016
Our first employee

We reinforce our team by hiring a new employee for the first time

01-2017
Setting up a research program

Daan and Ervin are both appointed professor 'Innovative Entrepreneurship in Rural Areas' at HAS University of Applied Sciences to develop and manage this four-year research program.

And the best
is just about to happen!

PARTNERSHIPS

In order to arrive at a green economy, we need to join forces. We are an active member of leading network organizations, such as the Natural Capital Coalition (technical advisor), Ecosystem Services Partnership, Businesss@Biodiversity, and MVO Nederland. We already have a lot of knowledge and experience in-house, but we can only accelerate if we learn from each other and work together.

OUR TEAM

Daan Groot

A real system thinker, Daan acts as a ‘spider in the web’. Founded Nature^Squared in 2012 together with Erwin, because he is convinced that nature...

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Iris Visser

Analyst and connector. Iris works on achieving a just and inclusive world and views sustainable agriculture as the crucial link. After her degree on Social...

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Tom Meijer

Associative and results-oriented. Toms power in organising and collaborating. After a career in business and IT, he turned things around to actively aid the effort...

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Merlissa Diele

Go-getter and questioner. Merlissa’s ambition is to make environmental policy work for the people and nature at the same time. With a broad background in...

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Jorien van Hoogen

Engaged and enterprising. Jorien feels that there is a lot to gain in the way that we use natural capital. After her master's in Political...

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Tom Kools

After working for two years at Verstegen Spices & Sauces as an international project manager on regenerative agriculture and as strategic impact manager, Tom Kools...

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Eli Morrell

Inquisitive and analytical. Eli believes that greening the financial sector is essential in creating a sustainable future. At Nature^Squared, Eli is focusing on the linkages...

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Aura Martinelli

Determined and creative. Aura strives to improve the connection between people and nature and to support the regreening of our planet. As an intern at...

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Boje Boogaerdt

Curious and engaged. Boje has a special interest in the relationship between humans and their environment and believes in the value of interdisplinary and intercultural...

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  • Daan Groot

    A real system thinker, Daan acts as a ‘spider in the web’. Founded Nature^Squared in 2012 together with Erwin, because he is convinced that nature restoration is part of the solution for almost all of the major challenges we are currently facing: climate change, inequality, health, and migration. Daan regularly acts as moderator/facilitator and workshop leader. He was acknowledged as one of the most influential sustainability professionals of The Netherlands, being included on the Sustainable 100, as well as on the Food100 (2017), Young Sustainable 100 (2018, 2017, 2014), and was nominated for the VHG Green Award on Sustainable Tuesday on behalf of Nature^Squared. Daan is professor ‘Innovative Entrepreneurship in Rural Areas’ at the HAS University of Applied Sciences since 2017 and together with Erwin, he published the book ‘Earning a good living with Nature’ (only in Dutch). Daan graduated cum laude as a political scientist with a specialization on International Relations and started his first job at Deloitte (2005-2009).

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  • Iris Visser

    Analyst and connector. Iris works on achieving a just and inclusive world and views sustainable agriculture as the crucial link. After her degree on Social Geography (University of Copenhagen), she started working at Nature^Squared. As befits a true geographer, she easily switches between different scale levels and knows how to combine economic, environmental and social questions. Iris brings valuable international experience and mainly works on delivering projects for our corporate clients, with a specific focus on the transformation of supply chains.

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  • Tom Meijer

    Associative and results-oriented. Toms power in organising and collaborating. After a career in business and IT, he turned things around to actively aid the effort for biodiversity. A lot of global problems arise from the way that we use our nature: it's time to change! At Nature^Squared, Tom works on a diverse group of projects, from valuing ecosystem services to researching innovations for wildlife management.

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  • Merlissa Diele

    Go-getter and questioner. Merlissa’s ambition is to make environmental policy work for the people and nature at the same time. With a broad background in environmental economics and policy and her analytisch outlook, she is capable of addressing complex issues from multiple angles. At Nature^Squared, she works on developing sustainable business cases for nature-inclusive agriculture and monetising ecosystem services.

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  • Jorien van Hoogen

    Engaged and enterprising. Jorien feels that there is a lot to gain in the way that we use natural capital. After her master's in Political Science, she has worked for various sustainability departments in the financial sector in Paris and London. Currently, she takes on projects as project lead and consultant in the Netherlands, developing innovative sustainability programmes (e.g. at WWF). At Nature^Squared, she works on engaging the financial sector with biodiversity.
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  • Tom Kools

    After working for two years at Verstegen Spices & Sauces as an international project manager on regenerative agriculture and as strategic impact manager, Tom Kools has rejoined forces with Nature^Squared. Tom worked previously at Nature^Squared and has vast experience on biodiversity and business and on the topic of ecosystem valuation. He will focus on biodiversity strategy's for businesses and green building. Tom loves all things Latin America, sports and tries to meditate on a daily basis.

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  • Eli Morrell

    Inquisitive and analytical. Eli believes that greening the financial sector is essential in creating a sustainable future. At Nature^Squared, Eli is focusing on the linkages between biodiversity and finance. She has a background in Environmental Resource Management, Political Science and Environmental Governance. With this broad toolkit, she works on projects related to business cases for Forest Landscape Restoration and platforms for biodiversity and finance.

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  • Aura Martinelli

    Determined and creative. Aura strives to improve the connection between people and nature and to support the regreening of our planet. As an intern at Nature^Squared, she works on developing the landscape restoration tool Greener.LAND. She has a background in environmental science and is currently finishing her master’s degree in Forest and Nature Conservation at Wageningen University and Research Institution.

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  • Boje Boogaerdt

    Curious and engaged. Boje has a special interest in the relationship between humans and their environment and believes in the value of interdisplinary and intercultural cooperation. At Nature^Squared, Boje works as an intern to stem the tide of biodiversity loss by mapping the value of nature. Boje strives for the recognition of the intrinsic value of nature but also sees the added value of employing ecosystem services valuation in bringing about the necessary systemic changes in the relationship between humans and the environment.

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OUR VACANCIES

We currently have an internship opportunity for Master’s students:

Internship Landscape Restoration – Greener.LAND

Aside from our vacancies, we are always open to accommodate ambitious students looking for an internship opportunity.  This can be on one of the topics below, but we are also interested in hearing your ideas! Interested? Then please get in touch!